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Sustainable Innovation
Sustainability recognised as strong driver for innovation
Sustainable Innovation is a powerful enabler to grow profits and de-risk your business:
New Conditions
Additional boundary conditions stimulate thinking about new approaches to solving known problems
New Perspective
Helps companies approach situations differently, enabling them to see situations from a different point of view
New Focus
Can help companies to focus on new areas for product development with previously untapped market potential
Sustainable Business Model Innovation
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Supporting product teams to extend their prespective with a Sustainable Buisness Model framework:
- Evaluate existing products & services and encouraging to figure out future business opportunties and new market potential fields
- Support for including technogical and social trends from the circular economy, the Internet of Things or the Collaborative & Sharing Economy at an early stage of a development process
Future Foresight with Speculative Design
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Offering a new innovation thinking with new design techniques:
- Combine future thinking with methods from the speculative and critical design
- Create future scenarios and narrative that drives strategic discussion and decision-making
Sustainable Design Thinking
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Combining Design Thinking with a sustainability mindset:
- For pepole who have a deep interest in sustainability topics and a drive to create a new venture
- Using Design Thinking to create sustainable solutions in practical-oriented and collaborative sessions
Ethical Design & Product Review
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Value-Sensitive Design Review:
- Identify possible risks like dark patterns, negative effects of persuasive interfaces, AI decisions, potential violations of privacy expectations and regulatory compliance
- Create sustainable vision and mission to prevent future risks in the product development. Stable future decision making processes based on moral thinking and sustainable impact
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Sustainability can’t be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
– Bjarke Ingels, Architect –
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Wiebke Kudernatsch
UX & Impact-Oriented Design Experience