Sustainable Innovation
Sustainability recognised as strong driver for innovation
Sustainable Innovation is a powerful enabler to grow profits and de-risk your business:
New Conditions
Additional boundary conditions stimulate thinking about new approaches to solving known problems
New Perspective
Helps companies approach situations differently, enabling them to see situations from a different point of view
New Focus
Can help companies to focus on new areas for product development with previously untapped market potential
Sustainable Business Model Innovation
Supporting product teams to extend their prespective with a Sustainable Buisness Model framework:
- Evaluate existing products & services and encouraging to figure out future business opportunties and new market potential fields
- Support for including technogical and social trends from the circular economy, the Internet of Things or the Collaborative & Sharing Economy at an early stage of a development process
Future Foresight with Speculative Design
Offering a new innovation thinking with new design techniques:
- Combine future thinking with methods from the speculative and critical design
- Create future scenarios and narrative that drives strategic discussion and decision-making
Sustainable Design Thinking
Combining Design Thinking with a sustainability mindset:
- For pepole who have a deep interest in sustainability topics and a drive to create a new venture
- Using Design Thinking to create sustainable solutions in practical-oriented and collaborative sessions
Ethical Design & Product Review
Value-Sensitive Design Review:
- Identify possible risks like dark patterns, negative effects of persuasive interfaces, AI decisions, potential violations of privacy expectations and regulatory compliance
- Create sustainable vision and mission to prevent future risks in the product development. Stable future decision making processes based on moral thinking and sustainable impact
Sustainability can’t be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
– Bjarke Ingels, Architect –
Wiebke Kudernatsch
UX & Impact-Oriented Design Experience